Top 5 Trends in Artificial Intelligence for 2024

Explore the key trends shaping artificial intelligence in 2024.
 

Artificial intelligence (AI) is rapidly transforming the technology landscape, and its influence continues to expand. A recent report from PricewaterhouseCoopers shows that 73 percent of businesses in the United States are using AI in some form.

One of the most exciting developments is generative AI, which has the potential to create immense value across various sectors. This technology is being integrated into workflows worldwide, boosting the popularity and adoption of AI.

Discover some of the leading AI trends to keep an eye on in the coming year.
 

5 Trends in Artificial Intelligence

Here are the AI trends expected to emerge in 2024.
 

1. Generative AI and Accessibility

Generative AI is one of the most significant trends in artificial intelligence this year. With the rise of tools like ChatGPT and other text and image generators, many businesses worldwide have started using these technologies. This trend is part of a broader movement to make AI accessible to everyone, including those without technical expertise.

Generative AI serves as a prime example of this accessibility. Today, countless AI tools help us create content more quickly, translate languages, and enhance search engine results. This technology is transforming how we communicate, whether among friends or in the way the media interacts with the public.
 

2. AI for Workplace Productivity

Another significant trend in artificial intelligence is its role in enhancing workplace productivity. AI can accelerate and improve our work processes, especially by automating time-consuming or repetitive tasks. Whether it’s entering data into a spreadsheet, drafting an outline for a business plan, or ensuring quality control in a manufacturing setting, AI has great potential to boost productivity in the workplace.

For those worried about AI taking over jobs, it's important to note that this technology often serves as a tool for automation. This allows humans to focus more on creativity, emotional intelligence, and ethical decision-making.
 

3. Multimodal AI

While many large language models (LLMs) focus solely on processing text data, multimodal AI can understand information from various types of data, including audio, video, and images. This technology is making search and content creation tools more seamless and intuitive, allowing for easier integration with applications we already use.

For instance, iPhones can now identify people and objects in your photos by processing images, metadata, and search data. Just as a human can look at a picture and recognize what’s in it, multimodal AI replicates this ability.
 

4. AI in Science and Health Care

In addition to its impact on the business world, AI tools hold great promise in science and health care. Researchers, including those at Microsoft, are leveraging AI to create tools that can predict weather patterns, estimate carbon emissions, and promote sustainable farming practices. This trend focuses on addressing and reducing the impacts of climate change.

Chatbots are being used in both agriculture and health care to assist farmers in identifying different types of weeds and to help medical professionals diagnose patients. Although the accuracy of these AI systems is still improving, these advancements can significantly speed up scientific research and lead to important medical breakthroughs.
 

5. Regulation and Ethics

As AI continues to grow globally, addressing the risks associated with this technology is crucial. Government agencies and organizations like OpenAI are working to ensure that AI is used responsibly and ethically. In March 2024, the European Union discussed a significant AI bill aimed at regulating artificial intelligence and addressing consumer concerns. This legislation is expected to become law this year.